HVAC Lost Lead Calculator

This HVAC lost lead calculator takes your real numbers and shows how many leads, and how much revenue, your company is likely losing each month to missed calls, website leaks, and ranking gaps. Then see which three fixes matter most for you.

Your Numbers

Estimated lost leads / month
Estimated lost revenue / month
Lost revenue / year

Your Top 3 Areas To Fix

  1. Enter your numbers to see your fixes.

Want the real numbers instead of estimates? The free Growth Diagnostic checks your actual website, rankings, reviews, and follow-up against your market's top competitors.

Get My Free HVAC Growth Diagnostic

Conservative Assumptions, Shown Openly

Missed-call leak

Missed calls per week × 4.33 weeks. Around 80% of callers who hit voicemail do not call back. They call the next company. We count those as lost leads.

Website conversion leak

A well-built HVAC site converts about 4% of visitors into quote requests. Your gap is that benchmark applied to your traffic, minus the submissions you actually get.

Visibility leak

Ranking below the top 3 means the bulk of search clicks go elsewhere. We estimate the additional visitors a top-3 position would bring and apply the same conversion benchmark.

Revenue

Lost leads × your close rate × your average ticket. We use your own numbers, not inflated industry averages.